shady side
project overview
Shady Side Academy partnered with Ologie to shift perceptions around cost, diversity, and exclusivity and highlight its inclusive, student-centered experience. We created the “Make Your Move” platform to invite students to explore their potential. I led the project start to finish, collaborating with the client and printers to produce interactive pieces that literally moved and brought the concept to life.
project type
brand identity & print
year
2025
my role
art director at ologie
client
shady side academy
The impact of this print collateral is clear: Inquiry-to-applicant conversions rose 11% from the previous year, and completed applications increased 42%.
